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What is SEO Potential?

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What is SEO Potential

Introduction

Simply put for findmicrosaasideas.com, SEO Potential is the potential that an idea has to rank high in Google Search. This depends on 2 factors:

  • 1. Keyword Difficulty
  • 2. Search Volume

The idea is to find an idea with keywords that have a low keyword difficulty and a high search volume. This means that the idea is in demand and it’s easy to rank high in Google Search for the idea.

Keyword Difficulty

Keyword difficulty is a percentage out of 100 of how hard it would be to rank in the top 10 on Google for the specific word or words. This is all based off of the competion for ther keyword. So if there are a lot of big websites that target a specific keyword then you will probably find that the keyword difficulty would be very high and it would be very hard to rank on Google for it. Below is a breakdown of keyword difficulty levels and what they mean:
  • 0-14: Very easy
  • 15-29: Easy
  • 30-49: Possible
  • 50-69: Difficult
  • 70-84: Hard
  • 85-100: Very Hard

Search Volume

Search Volume is the average number of people each month that search for the specific keywords. The higher the search volume the more people are searching for that specific keyword. This is a good thing because it means that there are a lot of potential customers that are looking for a product that is related to that keyword. If the search volume is 500+ then that would be considered a really good search volume.

Example

Let’s say you have a Micro Saas Idea that helps people find the best restaurants in their area. You would want to find keywords that people search for when they are looking for restaurants in their area and the keywords you want to find are the ones that have a low keyword difficulty and a high search volume. So let’s say you find a keyword with a keyword difficulty of 10 and a search volume of 1000. This would be a great keyword to target because it’s easy to rank for and a lot of people are searching for it. As another example let’s say you find a keyword with a keyword difficulty of 54 and a search volume of 29000. This would be a bad keyword to target even though the search volume is high because it would be very hard to rank for it on Google.

Conclusion

So in conclusion, SEO Potential is the potential that an idea has to rank high in Google Search for keywords that have a high search volume and the way to find out if an idea has SEO Potential is to find keywords that have a low keyword difficulty and a high search volume. Find one of them for your niche and you could be onto a winner!